Free PDF , by Tony J. Hughes
Warum sollte so komplex gemacht, wenn Sie wirklich führen können erhalten in vielen bessere Mittel zu überprüfen? Dieses Buch ist ständig die erste genannte Veröffentlichung zu prüfen. Wenn wir zur Verfügung stellen , By Tony J. Hughes, bedeutet es, dass Sie in der entsprechenden Website bleiben. Dies ist ein sehr depictive Buch, nachdem Sie für sehr lange Zeit nicht zu bekommen, diese präzise Veröffentlichung entdecken. In Bezug auf Ihre Probleme, Anforderung und in Bezug auf das, was Ihr bevorzugtes Produkt jetzt zu lesen, kann diese Veröffentlichung wirklich Weisung sein.
, by Tony J. Hughes
Free PDF , by Tony J. Hughes
Erwartet eine verbesserte Ideen und auch Köpfe sind ein Muss. Es wird nicht nur von den Personen durchgeführt, die großen Aufgaben. Das ist auch nicht nur von den Auszubildenden oder Verdien führten ihre Aufgaben Probleme bei der Lösung. Jeder hat sehr gleiche Chance zu suchen und nach vorn für ihr Leben zu suchen. die Köpfe sowie Ideen für weit besseren Lebensstil zu verbessern ist ein Muss. Wenn Sie die Möglichkeiten, genau entschieden haben, wie Sie die Probleme erhalten sowie die Adressierung nehmen, sollten Sie tiefe Gedanken sowie Ideen erfordern.
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Sammeln Sie das Buch , By Tony J. Hughes starten von derzeit. Aber die brandneuen Mittel sind durch die weiche Datei von Führungs gathering , By Tony J. Hughes Unter den Soft - Daten gespeichert werden können oder in dem Computersystem oder in Ihrem Laptop - Computer gespeichert. So kann es sein , mehr als ein Buch , By Tony J. Hughes , die Sie haben. Der bequemste Weg zu belichten ist , dass Sie zusätzlich die Soft - Daten von , By Tony J. Hughes in Ihrer geeignet und auch leicht verfügbar Gizmo speichern. Dieses Problem wird beabsichtigen Sie häufig , By Tony J. Hughes in dem zusätzlichen mal größer als im Gespräch oder klatschend überprüfen. Es wird nicht machen Sie schlechte Angewohnheit haben, aber es wird Sie führen weit besseres Verhalten haben Buch , By Tony J. Hughes zu überprüfen.
Produktinformation
Format: Kindle Ausgabe
Dateigröße: 1324 KB
Seitenzahl der Print-Ausgabe: 258 Seiten
Gleichzeitige Verwendung von Geräten: Bis zu 5 Geräte gleichzeitig, je nach vom Verlag festgelegter Grenze
Verlag: AMACOM (11. Januar 2018)
Verkauf durch: Amazon Media EU S.Ã r.l.
Sprache: Englisch
ASIN: B072LPZ3JP
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I am an unabashed Tony Hughes fan so I purchased Combo Prospecting: The Powerful One-Two Punch That Fills Your Pipeline and Wins Sales when it was available for pre-sale and then eagerly awaited its arrival.Bits and pieces of Tony's work were coming out in his presentations and posts so I knew in advance that it would be excellent. Still Combo Prospecting exceeded my expectations.The books I enjoy the most are clear, concise around a defined theme, practical (with both examples as well as tools) and actionable. I don't like endless case studies or conclusions that have a experience sample of n=1. I love DATA. Data that provides insight. I love graphics that say something and enhance the message and I don't like uselessly graphic business books. Combo Prospecting is everything I love in a business book. If you're in sales, just skip the rest of the review and go buy it now because you already know how my review is going to end.Tough Truth Will Set You FreeI'd estimate that close to half of this book is dedicated to revealing the cold and brutal facts about the sales world we now live in and then offering the most insightful and practical way to navigate that using the all the tools we have at our disposal in sales today. It's down and dirty, gritty and I love it. The formula often goes like this:New Brutal Truth > Insightful Implication > Best Way to Navigate & Embrace > Example > Action Items.BOOM! Why can't every book be written this way? Let's cut the crap, look at the reality of the situation, and get on with what to do about it.Metrics & Quality ResearchTony has always managed to obtain rare and highly relevant statistics for his articles and presentations. Combo Prospecting continues that tradition with some very insightful metrics and research. I really enjoy how Tony uses research to not only explain the new dynamics of selling but also to explain why it is critical to embrace our new reality. He uses liberal references throughout and frequently quotes the other thought leaders in our field.What's Inside?In addition to tough truth mentioned above, the book has four more sections:- The dynamics of executive engagement and the human element of prospecting. (Earning the Right to Win)- How to build your own brand, network and personal tools. (Building Your Platform)- How to actually execute the approach. (Executing Your COMBO Strategy)- How to be a sales leader. (The Act of Personal Sales Leadership)The crux of Combo Prospecting is Tony's strategies for using multiple channels to engage buyers. Those channels include phone, voice mail, email, texting, social media and more. Combo Prospecting is about how to effectively combine all these channels. It's a road map on how to fill your pipeline with qualified opportunities.What Is a COMBO?A COMBO is a series of actions after completing some research. A Triple is a phone call, voice mail and then an email all completed within two minutes. There are also Quads, Quints & Sextets that make use of social media channels like Twitter and LinkedIn. This tight grouping of actions within a narrow window of time is key to success.The StrategyIt's obvious Tony has managed sales reps because he gets super-tactical in how to execute the strategy. I recognize the need for this, because as a manager, just when you think you've covered every base some rep surprises you with a new way to fail. As a manager/trainer you ultimately compensate by doing your best to leave no stone unturned. Combo Prospecting does this well. It's oozing with lists, practical tips, examples and stories just long enough to illustrate the principles. There is a ton of value here.DeliveryTony delivers his message in a fast, hard-hitting style. He doesn't mince words. There's no way you can come away from Combo Prospecting without knowing what to do. What you get is unapologetic clarity.An Outstanding InvestmentI read about a hundred books a year but only review a small fraction of those that are the best. Combo Prospecting is absolutely on that list and a good candidate for being the best sales book of 2018. This book will take you to right to forefront of where sales prospecting is today. It incorporates strategy and tactics that are both cutting edge and effective. If you are in B2B sales and looking to maximize your top-of-the-funnel activities - read it and apply it. It will return a thousand times the price. For middle-of-the-funnel activities I would also recommend Tony's first book The Joshua Principle - Leadership Secrets of Selling.
I was fortunate to receive an advance copy of Combo Prospecting and was honored to provide an endorsement for this important new book from Australia's top sales guru and one of the worlds's most prolific sales experts on LinkedIn, Tony Hughes. But I like to wait to post a review on Amazon until I get the actual book in my hands and can read it again. My paper copy arrived I found myself shouting "amen" while hugely enjoying Tony's tell it like it is, in your face, here's reality and here's truth, bang-bang style! Combo Prospecting belongs in the Action Genre. It moves fast, hits hard, and offers tons of value in the way of practical tips. You will not be bored reading this and you will not doubt Tony Hughes' sales experience or expertise. I like this book so much that I'm including it in my stack of favorite sales books and authors (pictured here but missing Smart Calling by Art Sobczak and Baseline Selling by Dave Kurlan because recently I gave away my last copy of each).My strongest praise for Combo Prospecting is that Tony delivers a 1-2 punch to the head and gut of the faux/nouveau self-proclaimed thought-leaders in the sales industry who are still shamelessly preaching that the phone and traditional prospecting are dead. Tony dispels that myth and shows you not only what you need to do to create new sales opportunities but also how to COMBINE traditional and new approaches. He writes with a wonderful mix of power, confidence, competence, and calm. You know he's the real deal and that truth shines through in this book. My only critique is that it does come across a bit formulaic at times. I tend to be a little more flexible than Tony and am not as cut and dry when crafting a sales attack, but I respect his perspective and understand very clearly the strong message he is delivering.Grab a copy of Combo Prospecting for yourself or your sales team. Here's the endorsement I provided for this great book:“Tony Hughes is one of the very few voices I listen to when it comes to pipeline creation and new business development—and you should, too! The sales world needed COMBO Prospecting and this book delivers exactly what you need to know and do to succeed creating your own sales opportunities. Read it and implement. Now.â€Mike Weinberg, author of the Amazon #1 Bestsellers New Sales. Simplified. and Sales Management. Simplified.
I have been in sales 20+ years and new to Tony's books. In COMBO Prospecting you will have a blueprint, word track, timelines, software suggestions and social marketing suggestions towards drastically improve your prospecting. And the best thing is his suggestions...no...his guarantees to success are straight forward, low/no cost, no-nonsense, moldable to your style/personality/profession, and it has worked for me very quickly.Within 2 weeks of re-tooling my prospecting approach (I sell consulting services) I have 3X the clients responses and the leads are arriving faster than I've seen. Furthermore I am more direct and confident in my delivery. (I'm not telling my boss yet why I've seen so much improvement...)
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